Technology, media and marketing in Kaikōura.
Generated content that reads as generated costs more brand equity than the traffic it earns.
Kaikōura welcomes around a million visitors a year. We automate bookings, enquiries and reviews so small teams keep up with big seasons.
An AI agency, minus the theatre.
*Every engagement is scoped and quoted up front. Results vary by workflow and business.
How much is the admin really costing you?
Nine hours a week of admin is 468 hours a year. That could drop to about 52.*
*Illustrative, based on 9 hours a week of admin at a typical 80% automation rate. The calculator uses your own numbers.
On the tools or running at scale, the admin still eats the week :)
Quotes with GST, consent paperwork, LBP records and health and safety logs: the admin every New Zealand trade business carries.
*Illustrative example based on nine hours a week of admin. Actual results vary by workflow and business.
What technology, media and marketing means here
Where the technology stack meets the way a business actually gets found and remembered. Content production that does not read as machine written, and the measurement to tell whether any of it worked.
- Content pipelines with a human editor in the loop, always
- Programmatic pages that answer a real question, not keyword filler
- Attribution that survives ad blockers and cookie loss
- Brand and voice held consistent across everything generated
Kaikōura, up close.
Tourism, directly and indirectly, is the major contributor to Kaikōura's GDP, built on whales, the coastline and crayfish, alongside the district's fishing and farming heritage.
A deep undersea canyon brings Giant Sperm Whales close to the coast, and Whale Watch has run since 1987.
Good questions, answered
What does this look like for a Kaikōura business?
Kaikōura runs on whale-watching, hospitality, and fishing - AI here means handling spikes, language mix, and the weather changing the plan. We scope one workflow, ship it to production, and prove the return before expanding.
Is this a talk or a build?
Both, depending on what you need. We speak on technology, media and marketing, and we build the systems behind it. The advice is the same either way, and it is free of charge until there is a scope to quote.
Do you actually work on technology, media and marketing?
Where the technology stack meets the way a business actually gets found and remembered. Content production that does not read as machine written, and the measurement to tell whether any of it worked.
Can it keep track of ACC levies?
Yes. ACC work levies are set by the classification unit your work falls under, and self-employed people are invoiced after filing their tax return.
Does it keep up with KiwiSaver changes?
It has to. The minimum employer contribution rose to 3.5 per cent on 1 April 2026 and rises to 4 per cent on 1 April 2028.
Let's chat
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Tell us what you're trying to do and we'll reply with how we'd build it, no obligation.
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