AdTech and MarTech in Timaru.

Most reporting disagreements are one system counting clicks and another counting people.

Food processing countryAdTech and MarTechBuilt in New ZealandProduction AI, not slidewareWorking across CanterburyFood processing countryAdTech and MarTechBuilt in New ZealandProduction AI, not slidewareWorking across CanterburyFood processing countryAdTech and MarTechBuilt in New ZealandProduction AI, not slidewareWorking across CanterburyFood processing countryAdTech and MarTechBuilt in New ZealandProduction AI, not slidewareWorking across Canterbury

What adtech and martech means here

The plumbing behind paid acquisition: the pixels, the server side events, the lead routing, and the reporting that tells you cost per lead rather than cost per click.

Server side conversion tracking that survives blockers
Lead routing from the ad to the person who follows it up
Cost per lead reporting, not vanity click metrics
One record per customer across the tools you already pay for

Timaru processes dairy, meat, vegetables and beer for export through PrimePort. We automate the shift rosters, supplier paperwork and reporting those plants run on.

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Small crew or big organisation, the busywork is the same :)

Quotes with GST, consent paperwork, LBP records and health and safety logs: the admin every New Zealand trade business carries.

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*Illustrative example based on nine hours a week of admin. Actual results vary by workflow and business.

How much is the admin really costing you?

Nine hours a week of admin is 468 hours a year. That could drop to about 52.*

With us

52 hrs

Without

468 hrs

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*Illustrative, based on 9 hours a week of admin at a typical 80% automation rate. The calculator uses your own numbers.

An AI agency, minus the theatre.

We say when AI is not the answer

Production first, demo second

You keep the hours, the data and the system

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*Every engagement is scoped and quoted up front. Results vary by workflow and business.

Business in Timaru.

Food and fibre drive South Canterbury, and PrimePort handled $1.1 billion of exports in 2021, 99 per cent of them food and fibre products.

Fonterra's Clandeboye dairy factory and McCain's food processing plant are both in the district. Dominion Day (South Canterbury Anniversary) falls on the fourth Monday in September.

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Questions Timaru businesses ask

What does this look like for a Timaru business?

South Canterbury runs on port logistics, food processing, and dairy - AI here is about coordinating shifts and shipments with fewer phone calls. We scope one workflow, ship it to production, and prove the return before expanding.

Is this a talk or a build?

Both, depending on what you need. We speak on adtech and martech, and we build the systems behind it. The advice is the same either way, and it is free of charge until there is a scope to quote.

Where do you start?

With the workflow costing the most time or the most leads. Most reporting disagreements are one system counting clicks and another counting people.

Can it keep track of ACC levies?

Yes. ACC work levies are set by the classification unit your work falls under, and self-employed people are invoiced after filing their tax return.

Does scheduling handle public holidays?

It should. New Zealand has 11 national public holidays, including Matariki, plus a regional anniversary day that depends on where your business is.

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Tell us what you're trying to do and we'll reply with how we'd build it, no obligation.