AdTech and MarTech in Tauranga.
Most reporting disagreements are one system counting clicks and another counting people.
Tauranga ships the forestry, kiwifruit and dairy that fill New Zealand's export vessels. We automate the logistics paperwork, packhouse rosters and invoicing behind every container.
How the work runs
We find the one workflow costing Tauranga businesses the most hours, ship a working slice into production in weeks, prove it pays for itself, then harden it and hand it over.
What adtech and martech means here
The plumbing behind paid acquisition: the pixels, the server side events, the lead routing, and the reporting that tells you cost per lead rather than cost per click.
- Server side conversion tracking that survives blockers
- Lead routing from the ad to the person who follows it up
- Cost per lead reporting, not vanity click metrics
- One record per customer across the tools you already pay for
Small crew or big organisation, the busywork is the same :)
Quotes with GST, consent paperwork, LBP records and health and safety logs: the admin every New Zealand trade business carries.
*Illustrative example based on nine hours a week of admin. Actual results vary by workflow and business.
Business in Tauranga.
The Port of Tauranga is New Zealand's largest export port, and forestry, kiwifruit and dairy make up almost 75 per cent of its exports.
Most of New Zealand's kiwifruit crop is exported through the Port of Tauranga. Kiwifruit picking and packhouse work run from about March to mid-June.
Good questions, answered
What does this look like for a Tauranga business?
Tauranga is one of NZ's fastest-growing cities - and with growth comes admin. AI here clears the backlog so teams can keep up. We scope one workflow, ship it to production, and prove the return before expanding.
Where do you start?
With the workflow costing the most time or the most leads. Most reporting disagreements are one system counting clicks and another counting people.
Is this a talk or a build?
Both, depending on what you need. We speak on adtech and martech, and we build the systems behind it. The advice is the same either way, and it is free of charge until there is a scope to quote.
Does it keep up with KiwiSaver changes?
It has to. The minimum employer contribution rose to 3.5 per cent on 1 April 2026 and rises to 4 per cent on 1 April 2028.
What does the Privacy Act 2020 mean for AI?
The same rules apply as for any system holding personal information. A breach that could cause serious harm must be reported to the Privacy Commissioner, who expects it within 72 hours.
Talk to us about adtech and martech
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Tell us what you're trying to do and we'll reply with how we'd build it, no obligation.
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