AdTech and MarTech in Christchurch.
Most reporting disagreements are one system counting clicks and another counting people.
How the work runs
We find the one workflow costing Christchurch businesses the most hours, ship a working slice into production in weeks, prove it pays for itself, then harden it and hand it over.
Christchurch builds aerospace, healthtech and cleantech, and launches Antarctic science. Whatever your team makes, we automate the admin around it so specialists stay specialist.
What adtech and martech means here
The plumbing behind paid acquisition: the pixels, the server side events, the lead routing, and the reporting that tells you cost per lead rather than cost per click.
- Server side conversion tracking that survives blockers
- Lead routing from the ad to the person who follows it up
- Cost per lead reporting, not vanity click metrics
- One record per customer across the tools you already pay for
From one-person trades to national organisations, we find the hours :)
Quotes with GST, consent paperwork, LBP records and health and safety logs: the admin every New Zealand trade business carries.
*Illustrative example based on nine hours a week of admin. Actual results vary by workflow and business.
Christchurch, up close.
Christchurch's growth sectors are healthtech, aerospace and future transport, bioeconomy, cleantech and the Antarctic gateway, and Canterbury is New Zealand's largest agricultural region.
Christchurch is one of only five Antarctic gateway cities in the world. Christchurch Show Day (Canterbury Anniversary) falls on a Friday in November.
Straight answers
Do you actually work on adtech and martech?
The plumbing behind paid acquisition: the pixels, the server side events, the lead routing, and the reporting that tells you cost per lead rather than cost per click.
Is this a talk or a build?
Both, depending on what you need. We speak on adtech and martech, and we build the systems behind it. The advice is the same either way, and it is free of charge until there is a scope to quote.
What does this look like for a Christchurch business?
Christchurch is rebuilding fast and building smart. AI here lands well - Cantabrians want practical tools, not pitches. We scope one workflow, ship it to production, and prove the return before expanding.
What happens when the Holidays Act is replaced?
The Employment Leave Act 2026 replaces it on 6 August 2028. Until then payroll follows the current Holidays Act, so leave calculations need to handle today's rules and the changeover.
Can it remind us about the annual return?
Yes. Every company must file an annual return with the Companies Office each year, separate from its tax return.
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