Growth marketing for plumbers.
One owner for the funnel, built around how a plumbing business actually works.
Quotes with GST shown correctly, job sheets and invoices done from the van, so evenings are not spent on paperwork.
From one-person trades to national organisations, we find the hours :)
Quotes with GST, consent paperwork, LBP records and health and safety logs: the admin every New Zealand trade business carries.
*Illustrative example based on nine hours a week of admin. Actual results vary by workflow and business.
Built differently, on purpose.
*Every engagement is scoped and quoted up front. Results vary by workflow and business.
What years of building for plumbing businesses taught us.
Plumbers lose jobs to whoever answers the phone first, and most calls come in while they're already under a sink.
Missed calls, slow quotes, and unchased invoices are the three leaks that cost plumbing businesses the most money.
Knows the New Zealand rules.
Marketing tied to booked work and paid invoices, not clicks, so you know which town and which channel actually pays.
- GST at 15 per cent
- Job management built in New Zealand
- Master Plumbers 12-month guarantee
How the work runs
We find the one workflow costing plumbing businesses the most hours, ship a working slice into production in weeks, prove it pays for itself, then harden it and hand it over.
One workflow.
In production.
In weeks.
What growth marketing covers
If we build the right slice first, plumbing businesses feel the difference inside the first month.
- Positioning and offer work before a dollar goes to media
- Paid search and paid social, built and managed in-house
- Lifecycle email and SMS wired to your CRM
- A single dashboard covering spend, leads, and closed revenue
- No AI theatre
- No shelfware or licences you do not use
Straight answers
Will this run on our own infrastructure?
Yes, where it makes sense. Growth marketing can sit entirely in your cloud account, with model calls routed through endpoints you control. We default to Google Ads API, Meta Marketing API, HubSpot, Claude, Looker Studio but the architecture supports your existing platform choices.
Do you do hourly billing or fixed price?
Fixed price for the pilot, every time. After that it's your call - fixed price per milestone or a small monthly retainer for ongoing iteration. We don't run open-ended T&M because it disincentivises us from finishing.
When does growth marketing actually pay back?
Inside the first quarter, in our experience. We pick the first slice specifically because it's the highest-leverage workflow for a plumbing business - so the savings start landing before the rest of the build is finished.
Can it help with health and safety records?
It can keep them organised. A business must notify WorkSafe of notifiable events and keep those records for at least five years.
What does the Privacy Act 2020 mean for AI?
The same rules apply as for any system holding personal information. A breach that could cause serious harm must be reported to the Privacy Commissioner, who expects it within 72 hours.
Talk to us about growth marketing
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Tell us what you're trying to do and we'll reply with how we'd build it, no obligation.
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