AI email marketing for law firms.
Built for the law firm who's already tried the off-the-shelf option and bounced off it.
Intake, file notes and document review sped up, with client information protected under the Privacy Act 2020 and kept in New Zealand.
Definitely not a typical AI agency.
*Every engagement is scoped and quoted up front. Results vary by workflow and business.
The two or three things that decide whether this works for law firms.
Law firms bill for judgement, but a huge share of the week still goes on intake, document review, and status updates.
New matter intake and routine client updates are the two places firms lose the most billable time to admin.
Small crew or big organisation, the busywork is the same :)
Quotes with GST, consent paperwork, LBP records and health and safety logs: the admin every New Zealand trade business carries.
*Illustrative example based on nine hours a week of admin. Actual results vary by workflow and business.
Built around how New Zealand works.
Campaigns planned around school holidays, public holidays including Matariki, and the seasons your customers actually buy in.
- 11 public holidays, plus yours
- Four school terms a year
- Serious breaches get reported
How the work runs
We find the one workflow costing law firms the most hours, ship a working slice into production in weeks, prove it pays for itself, then harden it and hand it over.
One workflow.
In production.
In weeks.
What AI email marketing covers
What changes for law firms after this lands: the work that used to need a person stays done, the work that needs a person gets done with their attention undivided.
- AI-drafted sequences for welcome, abandoned cart, re-engagement, and post-purchase flows
- List segmentation by actual behaviour, not just tags someone forgot to update
- Automatic subject-line and send-time testing - keeps the winner, drops the rest
- Deliverability and unsubscribe monitoring so your sender reputation stays clean
- No AI theatre
- No annual contracts
Straight answers
What does AI email marketing cost for a law firm?
Pilots start from a fixed scope priced to land a measurable result inside 6 weeks. Pricing depends on data volume, integration complexity, and whether you need us on managed services afterwards. We'll quote precisely after a 30-minute scoping call.
What happens if we want to swap a vendor out later?
AI email marketing is built behind a small adapter layer specifically so swapping a model provider or a data source is a one-day job, not a re-architecture. Klaviyo, Mailchimp, Postmark, Claude, Vercel are our defaults, but the build is intentionally portable.
What's the realistic timeline for AI email marketing with a law firm?
Most law firms have their first usable slice in week 5 or 6. We'd rather ship narrow and real than broad and aspirational - your team gets to use the thing well before the engagement is "done".
Does scheduling handle public holidays?
It should. New Zealand has 11 national public holidays, including Matariki, plus a regional anniversary day that depends on where your business is.
Do you work with Xero?
Yes. Xero is one of the systems we build around, and we connect to the other tools you already run rather than asking you to switch.
Let's chat
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