AI social media is overhyped at the macro level and underused at the workflow level. For a NZ optometry practice, that gap is where the actual ROI lives – and where most of our work happens.
Optometry practices · Applied AI
AI social manager, built around how a optometry practice actually works.
What AI social media actually does
An AI social manager that writes captions in your voice, picks the right photos from your library, and posts on a schedule that actually fits your week – across Instagram, Facebook, LinkedIn, and TikTok.
- 01 Captions and hashtags trained on your brand voice
- 02 Pulls and rotates assets from your existing photo library
- 03 Schedules across platforms with NZ-time aware posting
- 04 Replies to DMs and comments with human-in-the-loop
Built on: Claude Buffer Meta Graph API Vercel
Without Kiwi Dynamics
With Kiwi Dynamics
The honest read
Where most optometry practices engagements actually deliver value.
- Optometrists balance eye tests, recalls, and frame sales, with recall reminders often the first thing to slip.
- Recall reminders and insurance or funding queries are the recurring admin load behind every optometry front desk.
How we build AI social media for optometry practices.
We scope narrow, ship a working pilot, then harden it into production. The first slice is the highest-leverage workflow for a optometry practice business, so value lands before the build is finished. AI social manager.
Talk to usThe outcome for optometry practices
If we build the right slice first, optometry practices feel the difference inside the first month. Posting cadence up 5x, hours spent per week down to one.
Not your typical AI agency.
Honest about what AI can and cannot do
Ships the one workflow that pays for itself
Hours given back, never the size of the invoice
*Every engagement is scoped and quoted up front. Results vary by workflow and business.
Questions
FAQ
How long does AI social media take to ship for optometry practices?
We aim for a working pilot inside 4-6 weeks – narrow scope, real optometry practices data, measurable outcome. From there it's another 6-8 weeks of hardening before you'd consider it production. Full rollouts (multiple sites, multiple teams) typically land in 3-4 months.
Are there hidden costs we should plan for?
Three to know about: model/API spend (which we set up under your own account, not ours, so you see and control it), any new SaaS subscriptions we recommend, and your team's time during rollout. We surface all three in the quote so there are no surprises.
What's the realistic outcome for optometry practices?
Posting cadence up 5x, hours spent per week down to one. We don't promise tenfold lifts because we don't see them outside of marketing decks.
Who owns the code and the model setup?
You do, on delivery. We deploy AI social media into your own cloud account where possible, with the model setup, prompts, evals and integration code all checked into a repo you own. Claude sits in your account too – we don't operate it from ours.
Skip the pitch.
Tell us the workflow and we'll come back with what we'd build first.
Get in touch
Talk to us about this
Tell us what you're trying to do and we'll reply with how we'd build it — no obligation.