Law firms are some of the most efficient operators in New Zealand – which means the easy wins from AI programmatic SEO are usually already taken. The brief we accept is the one focused on the workflow you've tried to fix twice and given up on.
Law firms · Applied AI
Built for the law firm who's already tried the off-the-shelf option and bounced off it.
What AI programmatic SEO actually does
Thousands of high-intent landing pages — one per service, suburb, problem — generated, structured, and indexed. The same engine that built this site. Built for your business.
- 01 Service × location × intent matrix at scale
- 02 Schema.org + internal linking baked in
- 03 Auto-updates when your pricing or services change
- 04 Indexed in days, not months
Built on: Astro Claude Vercel Google Search Console
What gets in the way
The friction law firms hit that other industries don't.
- Law firms bill for judgement, but a huge share of the week still goes on intake, document review, and status updates.
- New matter intake and routine client updates are the two places firms lose the most billable time to admin.
How we build AI programmatic SEO for law firms.
We scope narrow, ship a working pilot, then harden it into production. The first slice is the highest-leverage workflow for a law firm business, so value lands before the build is finished. AI-built pSEO.
Talk to usThe outcome for law firms
The shape of the result for law firms: Average client adds 800-2,000 indexed pages in the first 60 days. Built on Astro, hardened with the rest of the stack as it scales.
Not your typical AI agency.
Honest about what AI can and cannot do
Ships the one workflow that pays for itself
Hours given back, never the size of the invoice
*Every engagement is scoped and quoted up front. Results vary by workflow and business.
Questions
FAQ
What's the realistic timeline for AI programmatic SEO with a law firm?
Most law firms have their first usable slice in week 5 or 6. We'd rather ship narrow and real than broad and aspirational – your team gets to use the thing well before the engagement is "done".
Is AI programmatic SEO worth it for a smaller law firm?
Often, yes – and counterintuitively the ROI is sometimes faster than for the big end of town because there's less integration overhead. We'll tell you honestly on the scoping call if it isn't.
Anyone else in this space using AI programmatic SEO?
Plenty. Average client adds 800-2,000 indexed pages in the first 60 days. The interesting question is rarely "does it work" – it's "is your team ready to use the output." That's what we'd scope on the call.
What happens if we want to swap a vendor out later?
AI programmatic SEO is built behind a small adapter layer specifically so swapping a model provider or a data source is a one-day job, not a re-architecture. Astro, Claude, Vercel, Google Search Console are our defaults, but the build is intentionally portable.
One reply, one direction.
We don't run sequences or follow-up automation. One useful answer, one decision on your side.
Get in touch
Talk to us about this
Tell us what you're trying to do and we'll reply with how we'd build it — no obligation.