AI outbound sales for plumbers.
The version of AI outbound sales that plumbing businesses still use a year after launch.
Already buried in admin? We'll sort the first workflow for you :)
Nine hours a week of admin is 468 hours a year. That could drop to about 52.*
*Illustrative, based on 9 hours a week of admin at a typical 80% automation rate. The calculator uses your own numbers.
Quotes with GST shown correctly, job sheets and invoices done from the van, so evenings are not spent on paperwork.
Knows the New Zealand rules.
Builds prospect lists from public New Zealand business records like the NZBN register and drafts outreach for a person to approve.
- An annual return every year
- GST at 15 per cent
- Job management built in New Zealand
An AI agency, minus the theatre.
*Every engagement is scoped and quoted up front. Results vary by workflow and business.
One workflow.
In production.
In weeks.
What AI outbound sales covers
One NZ SaaS team replaced two outbound SDRs with an AI agent + one closer - 3× the meetings booked, same pipeline cost.
- Lookalike prospect lists built from your best existing customers
- Personalised first-touch emails and LinkedIn messages - not templated
- Auto-followups across email + SMS until they reply or opt out
- Warm replies routed straight to your CRM with full context
- No annual contracts
- No AI theatre
Plumbing businesses need software built around their week, not against it.
Plumbers lose jobs to whoever answers the phone first, and most calls come in while they're already under a sink.
Missed calls, slow quotes, and unchased invoices are the three leaks that cost plumbing businesses the most money.
On the tools or running at scale, the admin still eats the week :)
Quotes with GST, consent paperwork, LBP records and health and safety logs: the admin every New Zealand trade business carries.
*Illustrative example based on nine hours a week of admin. Actual results vary by workflow and business.
Good questions, answered
Will this run on our own infrastructure?
Yes, where it makes sense. AI outbound sales can sit entirely in your cloud account, with model calls routed through endpoints you control. We default to Claude + GPT-4 for messaging, Apollo / Clay for enrichment, HubSpot or your existing CRM, Twilio for SMS, Gmail / Outlook for email but the architecture supports your existing platform choices.
Do you do hourly billing or fixed price?
Fixed price for the pilot, every time. After that it's your call - fixed price per milestone or a small monthly retainer for ongoing iteration. We don't run open-ended T&M because it disincentivises us from finishing.
What's the realistic outcome for plumbing businesses?
One NZ SaaS team replaced two outbound SDRs with an AI agent + one closer - 3× the meetings booked, same pipeline cost. We don't promise tenfold lifts because we don't see them outside of marketing decks.
What does the Privacy Act 2020 mean for AI?
The same rules apply as for any system holding personal information. A breach that could cause serious harm must be reported to the Privacy Commissioner, who expects it within 72 hours.
Will quotes and invoices show GST properly?
Yes. GST is 15 per cent on most goods and services in New Zealand, and anything we build that prices work shows it the way your accounts need.
Let's chat
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