There is a version of AI personalisation that dentists buy off a shelf and quietly stop using inside a month. Then there's the version that's wired into your real workflow, owned by a person on your team, and still in use a year later. We only build the second one.
What AI personalisation actually does
Every customer sees the right product, message, and offer – based on what they've bought, browsed, and asked. Built on first-party data, no creepy tracking required.
- 01 Per-customer recommendations across web and email
- 02 Dynamic landing pages tailored to traffic source
- 03 Lifecycle messaging triggered by real behaviour
- 04 GDPR + NZ Privacy Act compliant by default
Built on: Claude Vercel Edge Postgres Klaviyo
Why dentists are different
Dentists run their businesses unlike anyone else.
- Dental practices live and die by a full chair and a clean recall list, and both take constant admin to keep on track.
- No-shows, insurance queries, and recall reminders are the recurring admin load behind every dental front desk.
How we build AI personalisation for dentists.
We scope narrow, ship a working pilot, then harden it into production. The first slice is the highest-leverage workflow for a dentist business, so value lands before the build is finished. AI personalised CX.
Talk to usThe outcome for dentists
Conversion lift of 18-32% over generic site experiences. For dentists, that almost always shows up as fewer interruptions and a calmer week, not a dashboard chart.
Not your typical AI agency.
Honest about what AI can and cannot do
Ships the one workflow that pays for itself
Hours given back, never the size of the invoice
*Every engagement is scoped and quoted up front. Results vary by workflow and business.
Questions
FAQ
How long does AI personalisation take to ship for dentists?
We aim for a working pilot inside 4-6 weeks – narrow scope, real dentists data, measurable outcome. From there it's another 6-8 weeks of hardening before you'd consider it production. Full rollouts (multiple sites, multiple teams) typically land in 3-4 months.
Are there hidden costs we should plan for?
Three to know about: model/API spend (which we set up under your own account, not ours, so you see and control it), any new SaaS subscriptions we recommend, and your team's time during rollout. We surface all three in the quote so there are no surprises.
Has this actually shipped for a real dentist?
Yes. Conversion lift of 18-32% over generic site experiences. We'll share comparable engagements on the call.
Who owns the code and the model setup?
You do, on delivery. We deploy AI personalisation into your own cloud account where possible, with the model setup, prompts, evals and integration code all checked into a repo you own. Claude sits in your account too – we don't operate it from ours.
Get in touch
Talk to us about this
Tell us what you're trying to do and we'll reply with how we'd build it — no obligation.