There is a version of AI outreach that gyms buy off a shelf and quietly stop using inside a month. Then there's the version that's wired into your real workflow, owned by a person on your team, and still in use a year later. We only build the second one.
Gyms · Applied AI
Outreach at human quality, machine scale, built around how a gym actually works.
What AI outreach actually does
Multi-channel outreach run by an AI agent — email, LinkedIn, SMS — that reads like a real person who's actually done their homework. Built for teams who want top-of-funnel growth without burning a BDR on busywork.
- 01 Channel mix tuned per persona — email-first, LinkedIn-first, or both
- 02 Reads each prospect's site, LinkedIn, recent posts before writing
- 03 Real conversation threading — replies feel continuous, not robotic
- 04 Compliance baked in: NZ Spam Act + global unsubscribe handling
Built on: Claude for message generation LinkedIn / Smartlead / Instantly for delivery Apollo + Clay for enrichment Custom guardrails for tone and compliance
Without Kiwi Dynamics
With Kiwi Dynamics
Sector reality
Gyms need software built around their week, not against it.
- Gyms and studios live or die on membership retention, and most churn happens quietly, weeks before someone cancels.
- Lead follow-up, trial conversion, and renewal reminders are the levers that decide a gym's membership numbers.
How we build AI outreach for gyms.
We scope narrow, ship a working pilot, then harden it into production. The first slice is the highest-leverage workflow for a gym business, so value lands before the build is finished. Outreach at human quality, machine scale.
Talk to usThe outcome for gyms
The shape of the result for gyms: Replaced a 3-person outreach team for an NZ infrastructure consultancy — 5× the volume, same close rate. Built on Claude for message generation, hardened with the rest of the stack as it scales.
Not your typical AI agency.
Honest about what AI can and cannot do
Ships the one workflow that pays for itself
Hours given back, never the size of the invoice
*Every engagement is scoped and quoted up front. Results vary by workflow and business.
Questions
FAQ
How long does AI outreach take to ship for gyms?
We aim for a working pilot inside 4-6 weeks – narrow scope, real gyms data, measurable outcome. From there it's another 6-8 weeks of hardening before you'd consider it production. Full rollouts (multiple sites, multiple teams) typically land in 3-4 months.
Are there hidden costs we should plan for?
Three to know about: model/API spend (which we set up under your own account, not ours, so you see and control it), any new SaaS subscriptions we recommend, and your team's time during rollout. We surface all three in the quote so there are no surprises.
Anyone else in this space using AI outreach?
Plenty. Replaced a 3-person outreach team for an NZ infrastructure consultancy — 5× the volume, same close rate. The interesting question is rarely "does it work" – it's "is your team ready to use the output." That's what we'd scope on the call.
Who owns the code and the model setup?
You do, on delivery. We deploy AI outreach into your own cloud account where possible, with the model setup, prompts, evals and integration code all checked into a repo you own. Claude for message generation sits in your account too – we don't operate it from ours.
Worth a conversation?
Even if you don't end up working with us, you'll leave the call knowing what's worth building.
Get in touch
Talk to us about this
Tell us what you're trying to do and we'll reply with how we'd build it — no obligation.