Roofing companies are some of the most efficient operators in New Zealand – which means the easy wins from AI lead reactivation are usually already taken. The brief we accept is the one focused on the workflow you've tried to fix twice and given up on.
Roofing companies · Applied AI
Roofing companies-grade AI lead reactivation, shipped by people who've done it before.
What AI lead reactivation actually does
Your CRM is sitting on a graveyard of old leads that went quiet. An AI reactivation agent works through them at scale – researches what's changed at their business, writes a relevant re-entry message, and only books a meeting when there's a real reason to reconnect.
- 01 Scores every dormant lead by reactivation likelihood
- 02 Detects buying-trigger events (funding, hiring, product launches)
- 03 Personalised re-entry message referencing what's actually changed
- 04 Reports back which leads to bin and which to call this week
Built on: Claude for research + writing Clay / Apollo for signal data HubSpot / Salesforce / Pipedrive Slack digest of warm wake-ups
Without Kiwi Dynamics
With Kiwi Dynamics
Sector context
Where roofing companies actually lose hours and dollars.
- Roofers quote off photos, chase weather windows, and juggle insurance jobs that all move at different speeds.
- Fast, accurate quoting from a photo is the single biggest lever for a roofing business's close rate.
How we build AI lead reactivation for roofing companies.
We scope narrow, ship a working pilot, then harden it into production. The first slice is the highest-leverage workflow for a roofing company business, so value lands before the build is finished. Wake up cold pipeline.
Talk to usThe outcome for roofing companies
What changes for roofing companies after this lands: the work that used to need a person stays done, the work that needs a person gets done with their attention undivided. An Auckland agency reactivated 18 deals worth $340k from 2,000 'dead' CRM leads in a single 6-week sweep.
Not your typical AI agency.
Honest about what AI can and cannot do
Ships the one workflow that pays for itself
Hours given back, never the size of the invoice
*Every engagement is scoped and quoted up front. Results vary by workflow and business.
Questions
FAQ
How fast could we have AI lead reactivation in production?
Eight to ten weeks for most roofing companies. Faster if your data is in good shape and slower if we're untangling a legacy integration first. We'll give you a realistic number on the scoping call rather than the optimistic one.
What's the smallest engagement you'd take on?
A two-week paid discovery for roofing companies that aren't sure whether the build is worth doing at all. You get a one-page write-up of what we'd build, what we'd skip, and what it would cost. About 30% of those discoveries end with us recommending you don't proceed.
Has this actually shipped for a real roofing company?
Yes. An Auckland agency reactivated 18 deals worth $340k from 2,000 'dead' CRM leads in a single 6-week sweep. We'll share comparable engagements on the call.
What if our roofing company doesn't have any data ready?
Most don't. Getting the data into shape – ingestion, cleaning, the lightweight contracts you need before any model is useful – is part of the engagement. For AI lead reactivation specifically, we typically run that work on Claude for research + writing, Clay / Apollo for signal data, HubSpot / Salesforce / Pipedrive, Slack digest of warm wake-ups and assume messy starting conditions from day one.
Twenty minutes, your call.
You describe what's broken. We'll tell you what we'd actually do about it.
Get in touch
Talk to us about this
Tell us what you're trying to do and we'll reply with how we'd build it — no obligation.