AI lead qualification for law firms.
For law firms who want results in weeks, not a year-long transformation programme.
Already buried in admin? We'll sort the first workflow for you :)
Nine hours a week of admin is 468 hours a year. That could drop to about 52.*
*Illustrative, based on 9 hours a week of admin at a typical 80% automation rate. The calculator uses your own numbers.
Intake, file notes and document review sped up, with client information protected under the Privacy Act 2020 and kept in New Zealand.
What AI lead qualification actually does
Every form-fill, every missed call, every Instagram DM - scored, enriched, and routed within minutes. With the right workflow automated, nine hours of admin a week could drop to about one.*
*Illustrative example only, based on 9 hours a week of admin falling to about 1 hour a week. Actual results vary by workflow and business.
An AI agency, minus the theatre.
*Every engagement is scoped and quoted up front. Results vary by workflow and business.
The shape of every law firm brief we've seen.
Law firms bill for judgement, but a huge share of the week still goes on intake, document review, and status updates.
New matter intake and routine client updates are the two places firms lose the most billable time to admin.
From one-person trades to national organisations, we find the hours :)
Quotes with GST, consent paperwork, LBP records and health and safety logs: the admin every New Zealand trade business carries.
*Illustrative example based on nine hours a week of admin. Actual results vary by workflow and business.
Small team.
Real systems.
Zero fluff.
What AI lead qualification covers
The shape of the result for law firms: Sales reps spend 70% less time on dead-end conversations.
- Auto-enriches with NZBN, company size, and history
- Scores using your past won/lost deals as training data
- Hot leads get SMS-routed to the right rep instantly
- Cold leads enter nurture, not the bin
- No annual contracts
- No AI theatre
Straight answers
What tools do you build AI lead qualification on?
For AI lead qualification we usually reach for Claude, HubSpot, NZBN API, Twilio, Vercel. We're tool-agnostic at heart - we pick what your law firm team can actually run after we hand the build over, not what looks good on a vendor sticker.
What's the smallest engagement you'd take on?
A two-week paid discovery for law firms that aren't sure whether the build is worth doing at all. You get a one-page write-up of what we'd build, what we'd skip, and what it would cost. About 30% of those discoveries end with us recommending you don't proceed.
Do you have proof this works for law firms?
Direct case study: Sales reps spend 70% less time on dead-end conversations. Happy to walk you through full numbers on a call.
Does scheduling handle public holidays?
It should. New Zealand has 11 national public holidays, including Matariki, plus a regional anniversary day that depends on where your business is.
Does it keep up with KiwiSaver changes?
It has to. The minimum employer contribution rose to 3.5 per cent on 1 April 2026 and rises to 4 per cent on 1 April 2028.
Let's chat
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Tell us what you're trying to do and we'll reply with how we'd build it, no obligation.
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