AI lead generation is overhyped at the macro level and underused at the workflow level. For a NZ plumbing business, that gap is where the actual ROI lives – and where most of our work happens.
Plumbing businesses · Applied AI
Get me new leads, built around how a plumbing business actually works.
What AI lead generation actually does
An AI agent that finds new leads matching your best customers, validates the contact details, and feeds a continuous trickle of qualified prospects into your CRM – every week, without you lifting a finger.
- 01 Lookalike modelling from your closed-won accounts
- 02 Multi-source enrichment (LinkedIn, Companies Office NZ, web)
- 03 Email + phone validation before anything hits your CRM
- 04 Weekly leaderboard of the hottest accounts to chase
Built on: Claude for ICP scoring + research Apollo, Clay, LinkedIn Sales Navigator NZ Companies Office data HubSpot / Salesforce / Pipedrive
Without Kiwi Dynamics
With Kiwi Dynamics
The plumbing businesses reality
What we keep hearing from NZ plumbing businesses.
- Plumbers lose jobs to whoever answers the phone first, and most calls come in while they're already under a sink.
- Missed calls, slow quotes, and unchased invoices are the three leaks that cost plumbing businesses the most money.
How we build AI lead generation for plumbing businesses.
We scope narrow, ship a working pilot, then harden it into production. The first slice is the highest-leverage workflow for a plumbing business business, so value lands before the build is finished. Get me new leads.
Talk to usThe outcome for plumbing businesses
We'd call the engagement a success when plumbing businesses are using the system without thinking about us. An NZ B2B software company built a 300-lead/week pipeline on autopilot – entire SDR seat returned.
Not your typical AI agency.
Honest about what AI can and cannot do
Ships the one workflow that pays for itself
Hours given back, never the size of the invoice
*Every engagement is scoped and quoted up front. Results vary by workflow and business.
Questions
FAQ
When does AI lead generation actually pay back?
Inside the first quarter, in our experience. We pick the first slice specifically because it's the highest-leverage workflow for a plumbing business – so the savings start landing before the rest of the build is finished.
Do you do hourly billing or fixed price?
Fixed price for the pilot, every time. After that it's your call – fixed price per milestone or a small monthly retainer for ongoing iteration. We don't run open-ended T&M because it disincentivises us from finishing.
Can you walk us through a comparable build?
Yes – on the first call we'll pick the closest engagement we've shipped to what you're describing and walk through the outcome, the headcount and the time it took. An NZ B2B software company built a 300-lead/week pipeline on autopilot – entire SDR seat returned.
Will this run on our own infrastructure?
Yes, where it makes sense. AI lead generation can sit entirely in your cloud account, with model calls routed through endpoints you control. We default to Claude for ICP scoring + research, Apollo, Clay, LinkedIn Sales Navigator, NZ Companies Office data, HubSpot / Salesforce / Pipedrive but the architecture supports your existing platform choices.
Worth a conversation?
Even if you don't end up working with us, you'll leave the call knowing what's worth building.
Get in touch
Talk to us about this
Tell us what you're trying to do and we'll reply with how we'd build it — no obligation.