Every optometry practice business we've worked with has a different definition of "broken". AI lead generation only earns its keep when it solves the specific definition you'd give it on a bad day – which is why our first call is mostly listening.
Optometry practices · Applied AI
For optometry practices who want results in weeks, not a year-long transformation programme.
What AI lead generation actually does
An AI agent that finds new leads matching your best customers, validates the contact details, and feeds a continuous trickle of qualified prospects into your CRM – every week, without you lifting a finger.
- 01 Lookalike modelling from your closed-won accounts
- 02 Multi-source enrichment (LinkedIn, Companies Office NZ, web)
- 03 Email + phone validation before anything hits your CRM
- 04 Weekly leaderboard of the hottest accounts to chase
Built on: Claude for ICP scoring + research Apollo, Clay, LinkedIn Sales Navigator NZ Companies Office data HubSpot / Salesforce / Pipedrive
Lay of the land
The two or three things that decide whether this works for optometry practices.
- Optometrists balance eye tests, recalls, and frame sales, with recall reminders often the first thing to slip.
- Recall reminders and insurance or funding queries are the recurring admin load behind every optometry front desk.
How we build AI lead generation for optometry practices.
We scope narrow, ship a working pilot, then harden it into production. The first slice is the highest-leverage workflow for a optometry practice business, so value lands before the build is finished. Get me new leads.
Talk to usThe outcome for optometry practices
If we build the right slice first, optometry practices feel the difference inside the first month. An NZ B2B software company built a 300-lead/week pipeline on autopilot – entire SDR seat returned.
Not your typical AI agency.
Honest about what AI can and cannot do
Ships the one workflow that pays for itself
Hours given back, never the size of the invoice
*Every engagement is scoped and quoted up front. Results vary by workflow and business.
Questions
FAQ
How quickly can we see something running?
Week three for a clickable internal demo against real data. Week six for a slice your team can actually use. We hold ourselves to those numbers because they're what stops a project drifting into "endless discovery".
Is AI lead generation worth it for a smaller optometry practice?
Often, yes – and counterintuitively the ROI is sometimes faster than for the big end of town because there's less integration overhead. We'll tell you honestly on the scoping call if it isn't.
What's the realistic outcome for optometry practices?
An NZ B2B software company built a 300-lead/week pipeline on autopilot – entire SDR seat returned. We don't promise tenfold lifts because we don't see them outside of marketing decks.
What tools do you build AI lead generation on?
For AI lead generation we usually reach for Claude for ICP scoring + research, Apollo, Clay, LinkedIn Sales Navigator, NZ Companies Office data, HubSpot / Salesforce / Pipedrive. We're tool-agnostic at heart – we pick what your optometry practice team can actually run after we hand the build over, not what looks good on a vendor sticker.
Twenty minutes, your call.
You describe what's broken. We'll tell you what we'd actually do about it.
Get in touch
Talk to us about this
Tell us what you're trying to do and we'll reply with how we'd build it — no obligation.