There is a version of AI lead generation that law firms buy off a shelf and quietly stop using inside a month. Then there's the version that's wired into your real workflow, owned by a person on your team, and still in use a year later. We only build the second one.
Law firms · Applied AI
The version of AI lead generation that law firms still use a year after launch.
What AI lead generation actually does
An AI agent that finds new leads matching your best customers, validates the contact details, and feeds a continuous trickle of qualified prospects into your CRM – every week, without you lifting a finger.
- 01 Lookalike modelling from your closed-won accounts
- 02 Multi-source enrichment (LinkedIn, Companies Office NZ, web)
- 03 Email + phone validation before anything hits your CRM
- 04 Weekly leaderboard of the hottest accounts to chase
Built on: Claude for ICP scoring + research Apollo, Clay, LinkedIn Sales Navigator NZ Companies Office data HubSpot / Salesforce / Pipedrive
Without Kiwi Dynamics
With Kiwi Dynamics
Sector reality
Law firms need software built around their week, not against it.
- Law firms bill for judgement, but a huge share of the week still goes on intake, document review, and status updates.
- New matter intake and routine client updates are the two places firms lose the most billable time to admin.
How we build AI lead generation for law firms.
We scope narrow, ship a working pilot, then harden it into production. The first slice is the highest-leverage workflow for a law firm business, so value lands before the build is finished. Get me new leads.
Talk to usThe outcome for law firms
An NZ B2B software company built a 300-lead/week pipeline on autopilot – entire SDR seat returned. For law firms, that almost always shows up as fewer interruptions and a calmer week, not a dashboard chart.
Not your typical AI agency.
Honest about what AI can and cannot do
Ships the one workflow that pays for itself
Hours given back, never the size of the invoice
*Every engagement is scoped and quoted up front. Results vary by workflow and business.
Questions
FAQ
How long does AI lead generation take to ship for law firms?
We aim for a working pilot inside 4-6 weeks – narrow scope, real law firms data, measurable outcome. From there it's another 6-8 weeks of hardening before you'd consider it production. Full rollouts (multiple sites, multiple teams) typically land in 3-4 months.
How do you price AI lead generation engagements?
Fixed-scope pilots first, then either project pricing or a small monthly retainer for the ongoing work. No long lock-ins, no 18-month black-box deals. Most law firms are surprised how small the first cheque is.
Can you walk us through a comparable build?
Yes – on the first call we'll pick the closest engagement we've shipped to what you're describing and walk through the outcome, the headcount and the time it took. An NZ B2B software company built a 300-lead/week pipeline on autopilot – entire SDR seat returned.
Who owns the code and the model setup?
You do, on delivery. We deploy AI lead generation into your own cloud account where possible, with the model setup, prompts, evals and integration code all checked into a repo you own. Claude for ICP scoring + research sits in your account too – we don't operate it from ours.
The honest version of a sales call.
No deck. No discovery doc. Just whether this is worth building and what it would cost.
Get in touch
Talk to us about this
Tell us what you're trying to do and we'll reply with how we'd build it — no obligation.