AI lead generation for electricians.

AI lead generation that fits an electrical contractor's week, not the other way around.

Electrical contractors run their businesses unlike anyone else.

Electricians juggle callouts, compliance certificates, and quoting, usually from the front seat of a van.

Certificates of compliance and quote turnaround are where electrical businesses either look professional or lose the job.

Job paperwork, quotes with GST at 15 per cent and invoice follow-ups handled automatically between call-outs.

On the tools or running at scale, the admin still eats the week :)

Quotes with GST, consent paperwork, LBP records and health and safety logs: the admin every New Zealand trade business carries.

*Illustrative example based on nine hours a week of admin. Actual results vary by workflow and business.

Knows the New Zealand rules.

Finds businesses in your area that fit your best customers, using public records like the NZBN register, and drafts a first approach.

  • An annual return every year
  • GST at 15 per cent
  • Xero, founded in New Zealand

Built differently, on purpose.

Straight answers, even when the answer is no

One workflow live in weeks, not a programme

Measured in hours back, not slides

*Every engagement is scoped and quoted up front. Results vary by workflow and business.

One workflow.
In production.
In weeks.

What you get

An NZ B2B software company built a 300-lead/week pipeline on autopilot - entire SDR seat returned.

  • Lookalike modelling from your closed-won accounts
  • Multi-source enrichment (LinkedIn, Companies Office NZ, web)
  • Email + phone validation before anything hits your CRM
  • Weekly leaderboard of the hottest accounts to chase
  • No annual contracts
  • No AI theatre

Already buried in admin? We'll sort the first workflow for you :)

Nine hours a week of admin is 468 hours a year. That could drop to about 52.*

*Illustrative, based on 9 hours a week of admin at a typical 80% automation rate. The calculator uses your own numbers.

Questions electrical contractors ask

What's a typical engagement length for electrical contractors?

Six to twelve weeks for the build, then a short managed-services month while the system goes from "shipped" to "owned by your team". After that you keep us on retainer if you want, or take it from there yourself.

Are there hidden costs we should plan for?

Three to know about: model/API spend (which we set up under your own account, not ours, so you see and control it), any new SaaS subscriptions we recommend, and your team's time during rollout. We surface all three in the quote so there are no surprises.

Can you work with our existing systems?

Yes. The default AI lead generation stack we reach for is Claude for ICP scoring + research, Apollo, Clay, LinkedIn Sales Navigator, NZ Companies Office data, HubSpot / Salesforce / Pipedrive, but we'll bend it around whatever you already run - Xero, HubSpot, Shopify, Cin7, your own in-house apps. The discovery week maps every data source before any build starts.

Will it work alongside Fergus or Tradify?

We build around the tools you already run instead of replacing them. Fergus and Tradify are both job management tools built in New Zealand for trades.

Does scheduling handle public holidays?

It should. New Zealand has 11 national public holidays, including Matariki, plus a regional anniversary day that depends on where your business is.

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