AI customer growth is overhyped at the macro level and underused at the workflow level. For a NZ optometry practice, that gap is where the actual ROI lives – and where most of our work happens.
Optometry practices · Applied AI
Get me more customers, built around how a optometry practice actually works.
What AI customer growth actually does
A done-for-you AI growth engine that runs the full top-of-funnel motion – lookalike prospecting, multi-channel outreach, qualification, and meeting booking – and hands warm conversations to your closers. The 'just get me more customers' button, run by an AI agent.
- 01 Defines your ideal customer profile from your existing best accounts
- 02 Builds and refreshes prospect lists weekly
- 03 Owns first contact through to booked meeting
- 04 Reports weekly on what's working – and stops what isn't
Built on: Claude + GPT-4 orchestration Apollo / Clay / LinkedIn Sales Navigator HubSpot or your existing CRM Custom dashboards in Retool
Sector reality
Optometry practices need software built around their week, not against it.
- Optometrists balance eye tests, recalls, and frame sales, with recall reminders often the first thing to slip.
- Recall reminders and insurance or funding queries are the recurring admin load behind every optometry front desk.
How we build AI customer growth for optometry practices.
We scope narrow, ship a working pilot, then harden it into production. The first slice is the highest-leverage workflow for a optometry practice business, so value lands before the build is finished. Get me more customers.
Talk to usThe outcome for optometry practices
What changes for optometry practices after this lands: the work that used to need a person stays done, the work that needs a person gets done with their attention undivided. Doubled an NZ professional services firm's qualified pipeline in 90 days – no new headcount.
Not your typical AI agency.
Honest about what AI can and cannot do
Ships the one workflow that pays for itself
Hours given back, never the size of the invoice
*Every engagement is scoped and quoted up front. Results vary by workflow and business.
Questions
FAQ
When does AI customer growth actually pay back?
Inside the first quarter, in our experience. We pick the first slice specifically because it's the highest-leverage workflow for a optometry practice – so the savings start landing before the rest of the build is finished.
Do you do hourly billing or fixed price?
Fixed price for the pilot, every time. After that it's your call – fixed price per milestone or a small monthly retainer for ongoing iteration. We don't run open-ended T&M because it disincentivises us from finishing.
Can you walk us through a comparable build?
Yes – on the first call we'll pick the closest engagement we've shipped to what you're describing and walk through the outcome, the headcount and the time it took. Doubled an NZ professional services firm's qualified pipeline in 90 days – no new headcount.
Will this run on our own infrastructure?
Yes, where it makes sense. AI customer growth can sit entirely in your cloud account, with model calls routed through endpoints you control. We default to Claude + GPT-4 orchestration, Apollo / Clay / LinkedIn Sales Navigator, HubSpot or your existing CRM, Custom dashboards in Retool but the architecture supports your existing platform choices.
Get in touch
Talk to us about this
Tell us what you're trying to do and we'll reply with how we'd build it — no obligation.