AI lead reactivation in Timaru.
Wake up cold pipeline - wired into a Timaru workflow, not bolted on the side.
Timaru processes dairy, meat, vegetables and beer for export through PrimePort. We automate the shift rosters, supplier paperwork and reporting those plants run on.
Already buried in admin? We'll sort the first workflow for you :)
Nine hours a week of admin is 468 hours a year. That could drop to about 52.*
*Illustrative, based on 9 hours a week of admin at a typical 80% automation rate. The calculator uses your own numbers.
Timaru, up close.
Food and fibre drive South Canterbury, and PrimePort handled $1.1 billion of exports in 2021, 99 per cent of them food and fibre products.
Fonterra's Clandeboye dairy factory and McCain's food processing plant are both in the district. Dominion Day (South Canterbury Anniversary) falls on the fourth Monday in September.
Definitely not a typical AI agency.
*Every engagement is scoped and quoted up front. Results vary by workflow and business.
Built around how New Zealand works.
Revisits quotes that never went ahead and follows up at the right moment, with pricing that still shows GST correctly.
- GST at 15 per cent
- 11 public holidays, plus yours
- ACC levies set by industry
Less admin.
More weekend.
No theatre.
What AI lead reactivation covers
We'd call the engagement a success when Timaru teams are using the system without thinking about us.
- Scores every dormant lead by reactivation likelihood
- Detects buying-trigger events (funding, hiring, product launches)
- Personalised re-entry message referencing what's actually changed
- Reports back which leads to bin and which to call this week
- No AI theatre
- No annual contracts
From one-person trades to national organisations, we find the hours :)
Quotes with GST, consent paperwork, LBP records and health and safety logs: the admin every New Zealand trade business carries.
*Illustrative example based on nine hours a week of admin. Actual results vary by workflow and business.
Questions Timaru businesses ask
How quickly can we see something running?
Week three for a clickable internal demo against real data. Week six for a slice your team can actually use. We hold ourselves to those numbers because they're what stops a project drifting into "endless discovery".
What's the realistic outcome for Timaru businesses?
An Auckland agency reactivated 18 deals worth $340k from 2,000 'dead' CRM leads in a single 6-week sweep. We don't promise tenfold lifts because we don't see them outside of marketing decks.
What tools do you build AI lead reactivation on?
For AI lead reactivation we usually reach for Claude for research + writing, Clay / Apollo for signal data, HubSpot / Salesforce / Pipedrive, Slack digest of warm wake-ups. We're tool-agnostic at heart - we pick what your Timaru team can actually run after we hand the build over, not what looks good on a vendor sticker.
Does it keep up with KiwiSaver changes?
It has to. The minimum employer contribution rose to 3.5 per cent on 1 April 2026 and rises to 4 per cent on 1 April 2028.
What does the Privacy Act 2020 mean for AI?
The same rules apply as for any system holding personal information. A breach that could cause serious harm must be reported to the Privacy Commissioner, who expects it within 72 hours.
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