AI personalisation in Tauranga.
AI personalisation designed around the way a Tauranga team actually runs.
On the tools or running at scale, the admin still eats the week :)
Quotes with GST, consent paperwork, LBP records and health and safety logs: the admin every New Zealand trade business carries.
*Illustrative example based on nine hours a week of admin. Actual results vary by workflow and business.
Tauranga ships the forestry, kiwifruit and dairy that fill New Zealand's export vessels. We automate the logistics paperwork, packhouse rosters and invoicing behind every container.
What AI personalisation actually does
Every customer sees the right product, message, and offer - based on what they've bought, browsed, and asked. With the right workflow automated, nine hours of admin a week could drop to about one.*
*Illustrative example only, based on 9 hours a week of admin falling to about 1 hour a week. Actual results vary by workflow and business.
What Tauranga runs on.
The Port of Tauranga is New Zealand's largest export port, and forestry, kiwifruit and dairy make up almost 75 per cent of its exports.
Most of New Zealand's kiwifruit crop is exported through the Port of Tauranga. Kiwifruit picking and packhouse work run from about March to mid-June.
Built differently, on purpose.
*Every engagement is scoped and quoted up front. Results vary by workflow and business.
How much is the admin really costing you?
Nine hours a week of admin is 468 hours a year. That could drop to about 52.*
*Illustrative, based on 9 hours a week of admin at a typical 80% automation rate. The calculator uses your own numbers.
One workflow.
In production.
In weeks.
What AI personalisation covers
The shape of the result for Tauranga teams: Conversion lift of 18-32% over generic site experiences.
- Per-customer recommendations across web and email
- Dynamic landing pages tailored to traffic source
- Lifecycle messaging triggered by real behaviour
- GDPR + NZ Privacy Act compliant by default
- No shelfware or licences you do not use
- No annual contracts
Straight answers
How fast could we have AI personalisation in production?
Eight to ten weeks for most Tauranga businesses. Faster if your data is in good shape and slower if we're untangling a legacy integration first. We'll give you a realistic number on the scoping call rather than the optimistic one.
Can you walk us through a comparable build?
Yes - on the first call we'll pick the closest engagement we've shipped to what you're describing and walk through the outcome, the headcount and the time it took. Conversion lift of 18-32% over generic site experiences.
What if our Tauranga doesn't have any data ready?
Most don't. Getting the data into shape - ingestion, cleaning, the lightweight contracts you need before any model is useful - is part of the engagement. For AI personalisation specifically, we typically run that work on Claude, Vercel Edge, Postgres, Klaviyo and assume messy starting conditions from day one.
What happens when the Holidays Act is replaced?
The Employment Leave Act 2026 replaces it on 6 August 2028. Until then payroll follows the current Holidays Act, so leave calculations need to handle today's rules and the changeover.
What does the Privacy Act 2020 mean for AI?
The same rules apply as for any system holding personal information. A breach that could cause serious harm must be reported to the Privacy Commissioner, who expects it within 72 hours.
Get started in 5 minutes
StartContact us
Tell us what you're trying to do and we'll reply with how we'd build it, no obligation.
Was this helpful?
Thanks, your comment is with our team.