AI lead reactivation in Nelson.
Built and supported here – the way a Nelson business would actually use it.
What this is
Wake up cold pipeline
Your CRM is sitting on a graveyard of old leads that went quiet. An AI reactivation agent works through them at scale – researches what's changed at their business, writes a relevant re-entry message, and only books a meeting when there's a real reason to reconnect.
An Auckland agency reactivated 18 deals worth $340k from 2,000 'dead' CRM leads in a single 6-week sweep.
How it helps your Nelson team
What you actually get.
- Scores every dormant lead by reactivation likelihood
- Detects buying-trigger events (funding, hiring, product launches)
- Personalised re-entry message referencing what's actually changed
- Reports back which leads to bin and which to call this week
Most of our Nelson engagements start the same way: a 20-minute call where the owner describes a workflow we've heard before in shape but never in detail. AI lead reactivation is then designed against the detail, not the shape.
We'd call the engagement a success when Nelson teams are using the system without thinking about us. An Auckland agency reactivated 18 deals worth $340k from 2,000 'dead' CRM leads in a single 6-week sweep.
Why Nelson businesses are a fit for this.
Aquaculture, hops, tourism, and a deep creative sector. Nelson teams want tools that fit a smaller crew without enterprise overhead.
We work with teams in
What we build
AI lead reactivation, tailored to Nelson businesses.
- 01 Scores every dormant lead by reactivation likelihood
- 02 Detects buying-trigger events (funding, hiring, product launches)
- 03 Personalised re-entry message referencing what's actually changed
- 04 Reports back which leads to bin and which to call this week
Common questions
Before you book the call.
How long does AI lead reactivation take to ship for Nelson businesses? +
We aim for a working pilot inside 4-6 weeks – narrow scope, real Nelson businesses data, measurable outcome. From there it's another 6-8 weeks of hardening before you'd consider it production. Full rollouts (multiple sites, multiple teams) typically land in 3-4 months.
Are there hidden costs we should plan for? +
Three to know about: model/API spend (which we set up under your own account, not ours, so you see and control it), any new SaaS subscriptions we recommend, and your team's time during rollout. We surface all three in the quote so there are no surprises.
Do you have proof this works for Nelson businesses? +
Direct case study: An Auckland agency reactivated 18 deals worth $340k from 2,000 'dead' CRM leads in a single 6-week sweep. Happy to walk you through full numbers on a call.
Who owns the code and the model setup? +
You do, on delivery. We deploy AI lead reactivation into your own cloud account where possible, with the model setup, prompts, evals and integration code all checked into a repo you own. Claude for research + writing sits in your account too – we don't operate it from ours.
Skip the pitch.
Tell us the workflow and we'll come back with what we'd build first.
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