Most of our Napier-Hastings engagements start the same way: a 20-minute call where the owner describes a workflow we've heard before in shape but never in detail. AI lead reactivation is then designed against the detail, not the shape.
Hawke's Bay · Applied AI
Built and supported here – the way a Napier-Hastings business would actually use it.
What AI lead reactivation actually does
Your CRM is sitting on a graveyard of old leads that went quiet. An AI reactivation agent works through them at scale – researches what's changed at their business, writes a relevant re-entry message, and only books a meeting when there's a real reason to reconnect.
- 01 Scores every dormant lead by reactivation likelihood
- 02 Detects buying-trigger events (funding, hiring, product launches)
- 03 Personalised re-entry message referencing what's actually changed
- 04 Reports back which leads to bin and which to call this week
Built on: Claude for research + writing Clay / Apollo for signal data HubSpot / Salesforce / Pipedrive Slack digest of warm wake-ups
Hawke's Bay
Why Napier-Hastings businesses are a fit for this.
- Hawke's Bay runs on horticulture, wine, and tourism – three industries with sharp seasonal peaks AI can flatten.
- From orchard ops to cellar door bookings, AI helps Hawke's Bay businesses staff right, forecast right, and chase fewer no-shows.
We work with teams across Napier-Hastings: Napier CBD · Ahuriri · Taradale · Hastings · Havelock North · Flaxmere.
Talk to us about this →How we build AI lead reactivation for a Napier-Hastings team.
We scope narrow, ship a working pilot, then harden it into production. The first slice is the highest-leverage workflow for your Napier-Hastings business, so value lands before the build is finished. Wake up cold pipeline.
Talk to usThe outcome for Napier-Hastings teams
If we build the right slice first, Napier-Hastings teams feel the difference inside the first month. An Auckland agency reactivated 18 deals worth $340k from 2,000 'dead' CRM leads in a single 6-week sweep.
Not your typical AI agency.
Honest about what AI can and cannot do
Ships the one workflow that pays for itself
Hours given back, never the size of the invoice
*Every engagement is scoped and quoted up front. Results vary by workflow and business.
Questions
FAQ
What's a typical engagement length for Napier-Hastings businesses?
Six to twelve weeks for the build, then a short managed-services month while the system goes from "shipped" to "owned by your team". After that you keep us on retainer if you want, or take it from there yourself.
Do you do hourly billing or fixed price?
Fixed price for the pilot, every time. After that it's your call – fixed price per milestone or a small monthly retainer for ongoing iteration. We don't run open-ended T&M because it disincentivises us from finishing.
Anyone else in this space using AI lead reactivation?
Plenty. An Auckland agency reactivated 18 deals worth $340k from 2,000 'dead' CRM leads in a single 6-week sweep. The interesting question is rarely "does it work" – it's "is your team ready to use the output." That's what we'd scope on the call.
Can you work with our existing systems?
Yes. The default AI lead reactivation stack we reach for is Claude for research + writing, Clay / Apollo for signal data, HubSpot / Salesforce / Pipedrive, Slack digest of warm wake-ups, but we'll bend it around whatever you already run – Xero, HubSpot, Shopify, Cin7, your own in-house apps. The discovery week maps every data source before any build starts.
Worth a conversation?
Even if you don't end up working with us, you'll leave the call knowing what's worth building.
Get in touch
Talk to us about this
Tell us what you're trying to do and we'll reply with how we'd build it — no obligation.