AI social media in Kerikeri.
AI social media designed around the way a Kerikeri team actually runs.
How much is the admin really costing you?
Nine hours a week of admin is 468 hours a year. That could drop to about 52.*
*Illustrative, based on 9 hours a week of admin at a typical 80% automation rate. The calculator uses your own numbers.
New kiwifruit orchards keep going in around Kerikeri, and every hectare adds rosters, compliance records and invoices. We build AI that keeps the paperwork in step.
On the tools or running at scale, the admin still eats the week :)
Quotes with GST, consent paperwork, LBP records and health and safety logs: the admin every New Zealand trade business carries.
*Illustrative example based on nine hours a week of admin. Actual results vary by workflow and business.
Built around how New Zealand works.
Social posts drafted in your voice around local events and seasons, scheduled and approved without taking your evening.
- ACC levies set by industry
- Payday filing, every payday
- An annual return every year
Kerikeri, up close.
Kerikeri-Waipapa is the largest and fastest growing centre in the Far North, with a strong horticulture industry, and kiwifruit is Northland's largest and most valuable crop.
Kerikeri-Waipapa accounts for 26 per cent of all regional employment in horticulture. Kiwifruit picking and packhouse work run from about March to mid-June.
One workflow.
In production.
In weeks.
What you get
We'd call the engagement a success when Kerikeri teams are using the system without thinking about us.
- Captions and hashtags trained on your brand voice
- Pulls and rotates assets from your existing photo library
- Schedules across platforms with NZ-time aware posting
- Replies to DMs and comments with human-in-the-loop
- No annual contracts
- No shelfware or licences you do not use
Good questions, answered
How quickly can we see something running?
Week three for a clickable internal demo against real data. Week six for a slice your team can actually use. We hold ourselves to those numbers because they're what stops a project drifting into "endless discovery".
What's the realistic outcome for Kerikeri businesses?
Posting cadence up 5x, hours spent per week down to one. We don't promise tenfold lifts because we don't see them outside of marketing decks.
What tools do you build AI social media on?
For AI social media we usually reach for Claude, Buffer, Meta Graph API, Vercel. We're tool-agnostic at heart - we pick what your Kerikeri team can actually run after we hand the build over, not what looks good on a vendor sticker.
What happens when the Holidays Act is replaced?
The Employment Leave Act 2026 replaces it on 6 August 2028. Until then payroll follows the current Holidays Act, so leave calculations need to handle today's rules and the changeover.
What does the Privacy Act 2020 mean for AI?
The same rules apply as for any system holding personal information. A breach that could cause serious harm must be reported to the Privacy Commissioner, who expects it within 72 hours.
Let's chat
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Tell us what you're trying to do and we'll reply with how we'd build it, no obligation.
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