Marlborough · Applied AI

AI personalised CX, built for businesses operating in Blenheim.

The version of AI personalisation that works for a Blenheim business is rarely the version a national vendor would sell you. We build the one that fits how your team actually operates – usually with fewer parts than the off-the-shelf pitch.

What AI personalisation actually does

Every customer sees the right product, message, and offer – based on what they've bought, browsed, and asked. Built on first-party data, no creepy tracking required.

  • 01 Per-customer recommendations across web and email
  • 02 Dynamic landing pages tailored to traffic source
  • 03 Lifecycle messaging triggered by real behaviour
  • 04 GDPR + NZ Privacy Act compliant by default

Built on: Claude Vercel Edge Postgres Klaviyo

Marlborough

The Blenheim context, plainly.

  • Marlborough is wine, aquaculture, and tourism – three industries running on tight margins where AI quickly pays for itself.
  • Vineyards, cellar doors, mussel farms, and a thriving cycle-trail tourism economy. AI here means forecasting the season and never missing a booking.

We work with teams across Blenheim: CBD · Renwick · Picton · Havelock · Seddon.

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How we build AI personalisation for a Blenheim team.

We scope narrow, ship a working pilot, then harden it into production. The first slice is the highest-leverage workflow for your Blenheim business, so value lands before the build is finished. AI personalised CX.

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The outcome for Blenheim teams

We'd call the engagement a success when Blenheim teams are using the system without thinking about us. Conversion lift of 18-32% over generic site experiences.

Not your typical AI agency.

Honest about what AI can and cannot do

Ships the one workflow that pays for itself

Hours given back, never the size of the invoice

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*Every engagement is scoped and quoted up front. Results vary by workflow and business.

How much is not automating costing you?

Nine hours a week of admin is 468 hours a year. With Kiwi Dynamics, that drops to about 52.

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*Based on 9 hours a week of admin at Kiwi Dynamics' typical 80% automation rate. Your number may vary, the calculator uses your own.

Questions

FAQ

How long does AI personalisation take to ship for Blenheim businesses?

We aim for a working pilot inside 4-6 weeks – narrow scope, real Blenheim businesses data, measurable outcome. From there it's another 6-8 weeks of hardening before you'd consider it production. Full rollouts (multiple sites, multiple teams) typically land in 3-4 months.

How do you price AI personalisation engagements?

Fixed-scope pilots first, then either project pricing or a small monthly retainer for the ongoing work. No long lock-ins, no 18-month black-box deals. Most Blenheim businesses are surprised how small the first cheque is.

Anyone else in this space using AI personalisation?

Plenty. Conversion lift of 18-32% over generic site experiences. The interesting question is rarely "does it work" – it's "is your team ready to use the output." That's what we'd scope on the call.

Who owns the code and the model setup?

You do, on delivery. We deploy AI personalisation into your own cloud account where possible, with the model setup, prompts, evals and integration code all checked into a repo you own. Claude sits in your account too – we don't operate it from ours.

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Tell us what you're trying to do and we'll reply with how we'd build it — no obligation.