Blenheim businesses don't need another generic AI pitch. AI lead reactivation only earns its keep when it's built around the workflow you actually run on a wet Tuesday, and that's how we scope every engagement we take on in Marlborough.
Marlborough · Applied AI
Wake up cold pipeline – wired into a Blenheim workflow, not bolted on the side.
What AI lead reactivation actually does
Your CRM is sitting on a graveyard of old leads that went quiet. An AI reactivation agent works through them at scale – researches what's changed at their business, writes a relevant re-entry message, and only books a meeting when there's a real reason to reconnect.
- 01 Scores every dormant lead by reactivation likelihood
- 02 Detects buying-trigger events (funding, hiring, product launches)
- 03 Personalised re-entry message referencing what's actually changed
- 04 Reports back which leads to bin and which to call this week
Built on: Claude for research + writing Clay / Apollo for signal data HubSpot / Salesforce / Pipedrive Slack digest of warm wake-ups
Marlborough
Our field notes from Blenheim builds.
- Marlborough is wine, aquaculture, and tourism – three industries running on tight margins where AI quickly pays for itself.
- Vineyards, cellar doors, mussel farms, and a thriving cycle-trail tourism economy. AI here means forecasting the season and never missing a booking.
We work with teams across Blenheim: CBD · Renwick · Picton · Havelock · Seddon.
Talk to us about this →How we build AI lead reactivation for a Blenheim team.
We scope narrow, ship a working pilot, then harden it into production. The first slice is the highest-leverage workflow for your Blenheim business, so value lands before the build is finished. Wake up cold pipeline.
Talk to usThe outcome for Blenheim teams
If we build the right slice first, Blenheim teams feel the difference inside the first month. An Auckland agency reactivated 18 deals worth $340k from 2,000 'dead' CRM leads in a single 6-week sweep.
Not your typical AI agency.
Honest about what AI can and cannot do
Ships the one workflow that pays for itself
Hours given back, never the size of the invoice
*Every engagement is scoped and quoted up front. Results vary by workflow and business.
Questions
FAQ
What's the realistic timeline for AI lead reactivation with a Blenheim?
Most Blenheim businesses have their first usable slice in week 5 or 6. We'd rather ship narrow and real than broad and aspirational – your team gets to use the thing well before the engagement is "done".
Is AI lead reactivation worth it for a smaller Blenheim?
Often, yes – and counterintuitively the ROI is sometimes faster than for the big end of town because there's less integration overhead. We'll tell you honestly on the scoping call if it isn't.
Has this actually shipped for a real Blenheim?
Yes. An Auckland agency reactivated 18 deals worth $340k from 2,000 'dead' CRM leads in a single 6-week sweep. We'll share comparable engagements on the call.
What happens if we want to swap a vendor out later?
AI lead reactivation is built behind a small adapter layer specifically so swapping a model provider or a data source is a one-day job, not a re-architecture. Claude for research + writing, Clay / Apollo for signal data, HubSpot / Salesforce / Pipedrive, Slack digest of warm wake-ups are our defaults, but the build is intentionally portable.
One reply, one direction.
We don't run sequences or follow-up automation. One useful answer, one decision on your side.
Get in touch
Talk to us about this
Tell us what you're trying to do and we'll reply with how we'd build it — no obligation.